FER&REN Detailing / The message arrives with the service already named.
WhatsApp conversion
Every call to action opens WhatsApp with text that names the service or material in question. Sales answers something specific instead of opening with what do you need, and the site never promises a price that has to be corrected later.
Every call to action builds its link with the service the visitor is reading.
WhatsApp opens with a message that already names that service or material.
Sales answers something specific instead of opening by asking what is needed.
How I built it
The message text is generated from the same data module as the page, so no version of a service name lives only inside the link. A conversation that opens with the interest already stated saves the exchange where both sides work out what they are discussing.